Three Crazy Simple Tricks for Visual Optimization

Anthony Cofrancesco

In this golden nugget, you’ll learn implementable strategies that will help you to drive higher conversion rates on your listing through more efficient communication with your customers. I’ll be diving into best practices for creative assets that are designed to be easily digestible by the brain while also being aesthetically pleasing. With the ever-increasing competition on Amazon, you’ll want to pay special attention to the visual appeal and messaging of your listing.






Anthony Cofrancesco is the Industry Liaison of PickFu. He’s the previous owner of Virtuous Graphics, a marketing agency offering copywriting, graphic design, photography, and videography to Amazon sellers. He even worked at Amazon early in his career. This Maryland native relocated to Manila, Philippines, and is fond of hiking, creating amazing video footage using his drone, and connecting with all types of people from all regions of the world. Catch Anthony on many webinars, podcasts, and speaking engagements on Amazon, creative output, and cross-cultural people management.




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