Starting by only translating your English listing by a native translator is fine to start with `BUT’ it’s highly recommended to use someone who actually lives or was living a long period in the country and Never have a “Set it and Forget it” strategy.
If you do a good job, a few months after launch, your product listing should be different from one country to another.
We hope to see you all soon expanding your business overseas, tell us your brand story and propose your products to our European buyers, yes, on the old continent we love and buy story too!!
Omar is the co-founder and managing director of MarginBusiness.com. He is a native German-speaking digital entrepreneur fascinated by languages and the different behavior patterns of customers in the EU marketplaces, especially for Amazon.
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